Saturday, July 5, 2014

Social Media Marketing for Authors

Social Media Marketing for Authors

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Here are some staggering facts about Social Media and why you need to be a part of it.  There are over one billion people on Facebook, Twitter has 750 million users, Reddit has 2 billion page views per month, Linkedin has over 350 million people, there are over 4,500 book bloggers, Goodreads gets over 150 monthly page views, and Amazon which has over five million books is the 5th most popular website in the world, and Youtube is the 2nd most popular website in the world...Click Read More below to continue reading.
Then there are other sites like Googleplus, Shelfari, Goodreads, Librarything, Pinterest, and now google even has Google Authorship.

How to Market Your Book through Social Media

For a complete list of all social media site accounts check out

Social Media for Authors

Of course there is always word of mouth and at the end of the day marketing any product can be deduced to converting one person at a time.
You also have the option of setting up a syndication service like Hootsuite which is suggested as is a RSS feed.
Ultimately you want to direct people back to your website, blog, or your preferred author page where people can buy your book!

How to Market on Social Media for Authors

Why You Should have Your Own Website as an Author

It is essential to have your own website / blog with your own URL.  There are no excuses and beyond a matter of being professional having a blog or social media profile account does not build equity for you or your company.  You are actually building equity in someone else’s company.
The point of having social media accounts is for finding your target market and then networking and finding people with similar interests and leading them to your book.  Do not obnoxiously promote your book – people will shun you like a sales person knocking at their front door – they will not be amused.
Other benefits of having social media accounts are advertising on them.  I personally like Facebook (look out for my youtube video coming soon).

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